AI Insights · Timothy · October 2025
Top 5 Hypercasual Games in New Zealand: Q3 2025 Performance
Explore the performance trends of top hypercasual games in New Zealand during Q3 2025, with insights on downloads, revenue, and active users.
In the third quarter of 2025, the hypercasual gaming market in New Zealand saw significant activity across various apps on the unified platform. Here’s a snapshot of the top five performers:
Goods Puzzle: Sort Challenge by ONESOFT GLOBAL PTE. LTD. experienced a fluctuating weekly revenue trend, starting at approximately $3.4K and closing the quarter near $2K. Downloads peaked towards the end of September at 4.3K, while active users grew steadily, reaching 19K by the quarter's end.
Hole People from Rollic Games saw weekly revenue stabilize around $2K by late September. Weekly downloads were modest, hovering around 700, but active users increased, ending at 2.8K.
Coin Sort, published by Lion Studios Plus, showed a rise in weekly revenue, peaking at $1.9K. Downloads spiked mid-quarter at 1.8K, and active users saw a substantial increase, reaching 5.5K.
Magic Sort! by Grand Games A.Ş. reported a rise in weekly revenue to $2.6K in mid-September. While downloads surged late in the quarter to 3.1K, active users also climbed, ending at 3.6K.
Drop Away: Color Puzzle, another title from Rollic Games, showed a consistent increase in revenue, closing at $2.2K. Downloads were steady, with a slight peak mid-quarter, and active users reached 2.4K by early September.
These insights are derived from Sensor Tower data. For more detailed analysis and trends, Sensor Tower provides extensive resources and insights into the app market dynamics.